If you think about sustainability and animal welfare when buying cosmetic products (especially for hair care), this post was made for you! Why? An exclusive new brand: Hi Hair Care! 

The greatest thing about this brand - besides all the benefits for your hair, and we’ll get there soon - is the fact that they’re:

This incredible collection is available on NewCo Beauty’s store, and we’ll show you all the amazing benefits of this innovative professional line of products that you can have in your home! Take a look and choose the one that best suits your moment:

Hi Hair Care - Waterproof Line
A vegan hair product means, simply, that its composition doesn’t have substances of animal origin. In tune with nature, that’s exactly the case of the Waterproof Line.

It has ingredients extracted from the cupuaçu’s seeds, typically present in the north area of Brazil. 

Its action also reduces volume and creates a waterproof effect, keeping the alignment of your strands for a long period of time!

The vitamins - combined with other natural ingredients - act mutually promoting softness, nourishment, antioxidant effects and even stimulate collagen production.

Exclusively at NewCo Beauty, you can find:

Hi Hair Care - Waterproof 1 Gentle Cleansing Shampoo
This cleansing shampoo is made for all types of hair, and cleanses without tangling strands! It also protects the scalp and controls oiliness. All within a combination of menthol, citronella, and cupuaçu.

How to use: wash your hair twice and let it rest for 5 minutes (first use) and 10 minutes (second use). Rinse it fully.

Hi Hair Care - Waterproof 2 Smoothing Shampoo
The smoothing shampoo mixes ascorbic acid to the cupuaçu in its composition. And the result is uniform, frizz-free, and very shiny hair! It’s indicated for hair that needs anti-frizz treatment or a better alignment of curls.

How to use: After using the Gentle Cleansing Shampoo, take out the humidity with a towel and then apply the Smoothing Shampoo all over the hair, making soft movements until it creates a dense and abundant foam. Do not add water. Let it act for 20 minutes and rinse it.

Hi Hair Care - Waterproof 3 Smooth Ultra Touch Conditioner
This incredible conditioning hair mask is indicated for the same type of hair as the product above! Promotes an anti-frizz effect and makes the hydration last much longer!
How to use: after Smoothing Shampoo, apply the Smooth Ultra Touch Conditioner on damp hair, strand by strand. Let it stand for 5 to 10 minutes. Rinse well.

Hi Hair Care - Waterproof 4 and 5 - Shampoo & Conditioner for Home Maintenance 
Both vegan options for those who have been through hair straightening. It helps to maintain the effectiveness of the procedure, besides offering an anti-frizz, anti-static and antioxidant results!

How to use: first, apply the maintenance shampoo over damp hair and massage it - you can apply it twice if necessary! After rinsing the hair, apply the conditioner on your hair tips and let it act for 5 minutes. Rinse well.

Hi Hair Care - Bio-Fiber Line

The Hi Hair Care Bio-Fiber Line has the power of Murumuru, a plant that provides a type of vegetable butter. This exclusive compound improves the emollience and hydration of the hair, in addition to controlling the excessive volume and frizz!

Hi Hair Care - Bio-Fiber 1 Reconstruction Shampoo
This reconstruction shampoo is indicated for those who look for hydration for the strands and protection for the scalp! It recovers proteins in the capillary fiber and softens the effects of chemical products.

How to use: on damp hair, apply a small quantity of the reconstruction shampoo all over the scalp and spread it through the hair strand length. Massage it softly and rinse it well.

Hi Hair Care - Bio-Fiber 2 Protein Recharge
An incredible mix of vegetable proteins for a recovery action on the capillary structure! The result: the hair gains mass and alkalinity is neutralized to protect the hair from chemical procedures.

How to use: after chemical procedures, apply Protein Recharge on hair. Let it act for 10 minutes and rinse.

Hi Hair Care - Bio-Fiber 3 Ultra Nutrition Conditioner
The Balance Recharge repairs the structure of your hair! It’s indicated for those who have extremely sensitive strands or those who passed through chemical procedures.

How to use: after using Bio-Fiber 1 and 2, take out the humidity of your hair with a towel and apply the Balance Recharge through all the hair length and tips. Let it act for 15 minutes and rinse!

Hi Hair Care - Bio-Fiber 4 and 5 - Shampoo and Conditioner for Home Restauration

Also indicated for sensitive hair, Bio-Fiber 4 and 5 recover the capillary structure from damage caused by chemical processes. Strength, resistance, and a lot of shine are the results of this amazing vegan combination!

How to use: spread the shampoo over damp hair and massage the scalp. Rinse and repeat it if necessary. Apply a small amount of the conditioner on the length and tips of the hair and let it act for 5 minutes. Rinse it well.