{"product_id":"olaplex-broad-spectrum-chelating-treatment","title":"Olaplex - Broad Spectrum Chelating Treatment","description":"\u003cp data-mce-fragment=\"1\" class=\"video-landing-hero-subtitle p-lg\"\u003eBroad Spectrum Chelating Treatment purifies hair down to the cortex to remove product buildup oil hard water minerals chlorine heavy metals pollutants medications and discoloring iron and copper deposits. All without stripping hair of its moisture and essential proteins. The powerful non-sudsing Broad Spectrum Chelating Blend with Vitamin C-rich Kakadu Plum Extract creates a clean slate to enhance the results of other chemical services that can be compromised by buildups like keratin treatments color and perms. OLAPLEX Bond Building Technology maintains strong hair bonds during treatment so hair looks and feels healthier after chelation.\u003cbr\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\" class=\"video-landing-hero-subtitle p-lg\"\u003eThe no-mix formula eliminates prep time and leftovers. No wasted time or product. Heat is optional. Adding heat will accelerate and intensify chelating effects for clients who need it.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\" class=\"video-landing-hero-subtitle p-lg\"\u003eKey benefits:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003ePromotes vibrant color \u0026amp; consistent lightening results\u003c\/li\u003e\n\u003cli\u003eAllows better penetration and efficacy of all chemical services\u003c\/li\u003e\n\u003cli\u003eBrightens hair \u0026amp; minimizes discoloration\u003c\/li\u003e\n\u003cli\u003eRestores shine \u0026amp; softness\u003c\/li\u003e\n\u003cli\u003eRevives body bounce and manageability\u003c\/li\u003e\n\u003cli\u003eRefreshes and soothes the scalp\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-mce-fragment=\"1\" class=\"video-landing-hero-subtitle p-lg\"\u003e\u003cspan\u003eALDEHYDES FREE | CRUELTY FREE | DEA FREE | FORMALDEHYDE FREE | GLUTEN FREE | NUT FREE | PARABEN FREE | PHTHALATES FREE | PH BALANCED | VEGAN\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\" class=\"video-landing-hero-subtitle p-lg\"\u003e\u003cstrong\u003eHair type: \u003c\/strong\u003eAll Hair Types\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\" class=\"video-landing-hero-subtitle p-lg\"\u003e\u003cstrong\u003eHow to use: \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\" class=\"video-landing-hero-subtitle p-lg\"\u003e-Precleanse with No.4C Clarifying Shampoo and rinse thoroughly. \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\" class=\"video-landing-hero-subtitle p-lg\"\u003e-Apply to hair in sections using both palms saturating evenly. Add more as needed. Leave on for 15-30 minutes depending on hair texture and amount of buildup. Apply heat if needed to intensify effects.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\" class=\"video-landing-hero-subtitle p-lg\"\u003e-Rinse thoroughly then shampoo with No.4 Bond Maintenance Shampoo and condition with 4-IN-1 Moisture Mask.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\" class=\"video-landing-hero-subtitle p-lg\"\u003e\u003cstrong\u003eIngredients: \u003cvalue\u003e\u003cspan\u003e \u003c\/span\u003eSodium Hydroxide.\u003c\/value\u003e\u003c\/strong\u003eWater\/Aqua\/Eau Hydroxyethylcellulose Hydroxypropyl Bis-Hydroxyethyldimonium Chloride Alteromonas Ferment Extract Polyquaternium-22 Terminalia Ferdinandiana Fruit Extract Tetrasodium Glutamate Diacetate Sodium Gluconate Bis-Aminopropyl Diglycol Dimaleate Tocopherol Caprylyl\/Capryl Glucoside Glycerin Butylene Glycol Ethylhexylglycerin Phenoxyethanol Sodium Benzoate Sodium Hydroxide.\u003cvalue\u003e\u003cspan\u003e \u003c\/span\u003eSodium Hydroxide.\u003c\/value\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\" class=\"video-landing-hero-subtitle p-lg\"\u003e \u003c\/p\u003e","brand":"Olaplex","offers":[{"title":"12.55 oz","offer_id":39849246916710,"sku":"OL30115","price":63.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1768\/5095\/products\/Olaplex-Broad_Spectrum_Chelating_Treatment.png?v=1663338469","url":"https:\/\/newcobeauty.com\/products\/olaplex-broad-spectrum-chelating-treatment","provider":"NewCo Beauty","version":"1.0","type":"link"}